The impact of Facebook FBCLID

The impact of Facebook FBCLID

What is FBCLID? Let’s start by explaining what exactly is FBCLID.FBCLID stands for ‘Facebook Click Identifier’, is a new parameter, which Facebook is adding to outbound links shared on Facebook. So if a link to your site is shared on Facebook now, and someone clicks...
Is your website converting?

Is your website converting?

Conversion When designing a website, it is easily mistaken for a general mistake and assumes their needs and behaviour on behalf of the user. But what happens when users collectively violate planned behavior by doing things differently than was intended? A perfectly...
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